In the article it states: In a pattern that is now familiar in publishing, kids comics and graphic novels helped buoy the market. The same thing is happening regularly in the book market with kids titles selling briskly in print while adults abandon softcovers and hardcovers for digital downloads. 

So why can't the publisher's get it through their thick heads that all of the "stunt" gimmick publishing and restarts with #1 for every creator change and going for shock value or adult comics isn't going to sell more comic books to the public and only appeals to a select crowd? Go back to delivering a steady monthly all ages style of the comic book without all the huckstering will generate more people following more comics. 

Give me a steady, quality driven consistent storytelling and artwork (not a different artist every month or every other month) so that I and other folks might actually buy from the Big 2 again. Nearly all of my comic book purchases are those with an invested writer/artist working together like Black Science, Low, Manifest Destiny, Planet of the Apes mini's, Autumnlands, Transformers, GI Joe or in Archie and Disney style comics which maintain their artwork within a specific recognizable style.